‘Creative Egypt’ promotes Egyptian handicrafts in Canada


As the first registered trademark for the Egyptian ethnic and handicrafts products, Creative Egypt aims at promoting Egypt's heritage.

The Industrial Modernization Center (IMC), an affiliate to the Ministry of Trade and Industry took part in the exhibition organised by the Egyptian embassy in Ottawa, from July 15 to 19 on the occasion of Canada’s 150 birthday, featuring handicraft products by “Creative Egypt” – an Egyptian startup in the crafts business.
“The fair comes within the ministry’s strategy to promote exports of small and medium-sized enterprises in international markets,” said Ahmed Taha, executive director of IMC, adding that the expo featured a range of artisanal products: from handmade carpets, klim rugs; to leather, glass and wood crafts.
As the first registered trademark for Egyptian ethnic and handicrafts products, “Creative Egypt” aims at promoting Egypt's heritage and supporting young Egyptian craftsmen, designers and entrepreneurs
17 July2017